Copywriting Frameworks: Plug and Play
Copywriting Frameworks: Plug and Play
- PDF eBook
- Pages
- 1-Click Download
- ✅ Master essential copywriting frameworks quickly
- ✅ Use plug-and-play templates for faster writing
- ✅ Adapt proven formulas to fit your unique style
- ✅ Write high-converting copy with ease
- ✅ Apply versatile frameworks across multiple copy types
- Risk-free: Full refund within 14 days
- Secure Checkout
About Copywriting Frameworks: Plug and Play
This e-book is your comprehensive guide to mastering essential copywriting frameworks, helping you create high-converting copy with ease. Writing great copy requires more than creativity—it involves using proven structures that guide readers toward taking action.
From the AIDA formula to the PAS and FAB frameworks, this guide equips you with the tools needed to write persuasive, structured copy for any type of project. You’ll learn how to apply these frameworks to headlines, sales pages, emails, and more, ensuring your copy consistently engages and converts.
Packed with ready-to-use templates and real-world examples, the Copywriting Frameworks guide will give you the confidence to write effective copy quickly, helping you save time while delivering exceptional results for your clients.
Table of Contents
Introduction
Why Use Frameworks for Copy?
How to Use This Guide
Chapter 1: Attention-Grabbing Headlines
1.1 The AIDA Headline Formula
1.2 Plug and Play: AIDA Headline Templates
1.3 Task: Write 5 Headlines Using the AIDA Formula
1.4 Key Takeaway
1.5 The How-To Headline
1.6 Plug and Play: How-To Headline Templates
1.7 Task: Write 5 How-To Headlines
1.8 Key Takeaway
1.9 The Curiosity Hook Formula
1.10 Plug and Play: Curiosity Hook Headline Templates
1.11 Task: Write 5 Curiosity Hook Headlines
1.12 Key Takeaway
Chapter 2: Crafting Engaging Openers
2.1 The PAS Formula (Problem-Agitate-Solution)
2.2 Plug and Play: PAS Headline and Opener Templates
2.3 Task: Write 5 PAS Headlines and Openers
2.4 Key Takeaway
2.5 The FAB Formula (Features-Advantages-Benefits)
2.6 Plug and Play: FAB Formula Templates
2.7 Task: Write 5 FAB Statements
2.8 Key Takeaway
2.9 The Storytelling Opener
2.10 Plug and Play: Storytelling Opener Templates
2.11 Task: Write 5 Storytelling Openers
2.12 Key Takeaway
Chapter 3: Structuring Your Copy
3.1 The AIDA Formula (Attention-Interest-Desire-Action)
3.2 Plug and Play: AIDA Formula Templates
3.3 Task: Write 5 AIDA-Based Headlines and Copy
3.4 Key Takeaway
3.5 The 4 P’s Formula (Picture-Promise-Prove-Push)
3.6 Plug and Play: 4 P’s Formula Templates
3.7 Task: Write 5 4 P’s Headlines and Openers
3.8 Key Takeaway
3.9 The Before-After-Bridge (BAB) Formula
3.10 Plug and Play: BAB Formula Templates
3.11 Task: Write 5 Before-After-Bridge Statements
3.12 Key Takeaway
Chapter 4: Writing Irresistible Offers
4.1 The PPM Formula (Problem-Promise-Momentum)
4.2 Plug and Play: PPM Formula Templates
4.3 Task: Write 5 PPM Headlines and Offers
4.4 Key Takeaway
4.5 The Value Stack Formula
4.6 Plug and Play: Value Stack Formula Templates
4.7 Task: Write 5 Value Stack Offers
4.8 Key Takeaway
4.9 The Risk Reversal Formula
4.10 Plug and Play: Risk Reversal Formula Templates
4.11 Task: Write 5 Risk Reversal Statements
4.12 Key Takeaway
Chapter 5: Closing Techniques
5.1 The Fear of Missing Out (FOMO) Close
5.2 Plug and Play: FOMO Close Templates
5.3 Task: Write 5 FOMO-Based Closings
5.4 Key Takeaway
5.5 The Urgency and Scarcity Framework
5.6 Plug and Play: Urgency and Scarcity Framework Templates
5.7 Task: Write 5 Urgency and Scarcity-Based Closings
5.8 Key Takeaway
5.9 The Social Proof Close
5.10 Plug and Play: Social Proof Close Templates
5.11 Task: Write 5 Social Proof-Based Closings
5.12 Key Takeaway
Chapter 6: Calls to Action (CTAs) That Convert
6.1 The Direct Action CTA
6.2 Plug and Play: Direct Action CTA Templates
6.3 Task: Write 5 Direct Action CTAs
6.4 Key Takeaway
6.5 The Emotional CTA Formula
6.6 Plug and Play: Emotional CTA Templates
6.7 Task: Write 5 Emotional CTAs
6.8 Key Takeaway
6.9 The Curiosity-Based CTA
6.10 Plug and Play: Curiosity-Based CTA Templates
6.11 Task: Write 5 Curiosity-Based CTAs
6.12 Key Takeaway
Chapter 7: Frameworks for Email Copy
7.1 The 4C’s Formula (Clear-Concise-Compelling-Complete)
7.2 Plug and Play: 4C’s Formula Template
7.3 Task: Write 5 4C’s Emails
7.4 Key Takeaway
7.5 The PASTOR Framework
7.6 Plug and Play: PASTOR Framework Templates
7.7 Task: Write 5 PASTOR Framework Emails
7.8 Key Takeaway
7.9 The Seinfeld Sequence for Email Series
7.10 Plug and Play: Seinfeld Sequence Templates
7.11 Task: Write 5 Seinfeld Sequence Emails
7.12 Key Takeaway
Chapter 8: Frameworks for Social Media Copy
8.1 The 3-Act Storytelling Formula
8.2 Plug and Play: 3-Act Storytelling Templates
8.3 Task: Write 5 3-Act Storytelling Posts
8.4 Key Takeaway
8.5 The Hook, Value, CTA Framework
8.6 Plug and Play: Hook, Value, CTA Templates
8.7 Task: Write 5 Hook, Value, CTA Social Media Posts
8.8 Key Takeaway
8.9 The Tension and Release Formula
8.10 Plug and Play: Tension and Release Templates
8.11 Task: Write 5 Tension and Release Social Media Posts
8.12 Key Takeaway
Chapter 9: Frameworks for Long-Form Copy
9.1 The Problem-Solution-Result Formula
9.2 Plug and Play: Problem-Solution-Result Templates
9.3 Task: Write 5 Problem-Solution-Result Pieces
9.4 Key Takeaway
9.5 The Lead-Build-Benefit Framewors
9.6 Plug and Play: Lead-Build-Benefit Templates
9.7 Task: Write 5 Lead-Build-Benefit Pieces
9.8 Key Takeaway
9.9 The Power of Three Formula
9.10 Plug and Play: Power of Three Templates
9.11 Task: Write 5 Power of Three Pieces
9.12 Key Takeaway
Conclusion
How to Adapt Frameworks to Your Unique Voice
Key Takeaways for Using Copywriting Frameworks
Final Thoughts on Creating Plug-and-Play Copy
The Learn, Launch, Scale Bundle
Get 12 Guides, 3 Templates and the Ultimate Copywriting and Business Checklist to help you learn copywriting and build a profitable business.
14-Day Money-Back Guarantee—No Questions Asked
We want to ensure the highest quality in every product we offer. That’s why, for launch week, we’re offering a 14-day money-back guarantee—no questions asked.
Here’s how it works:
If you’re not completely satisfied with your purchase, all you have to do is share a bit of feedback with us so we can continue improving. Once we receive your feedback, we’ll issue a full refund, no hassle.
We’re confident you’ll love our products, but we also believe in making things easy if it’s not the right fit for you.
So, during this launch week, rest easy knowing you can try our products risk-free!
FAQ
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Do I need any experience to start?
No. This guide is perfect for beginners and designed to get you up to speed fast.
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How long will it take to see results?
You’ll start seeing progress in just days and could land clients after going through the materials.
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Will this guide help me land clients?
Yes! We not only teach you how to write copy but also how to pitch your services and build a portfolio.